Textile Craft

Eurojersey launches environmental sustainability campaign

<div dir="ltr" style="text-align: left;" trbidi="on">
<br /></div>
<div>
Eurojersey, an Italian warp-knitted fabrics producer, is launching a new Sensitive Fabrics campaign for environmental sustainability. The message is very topical, highly evocative, bewildering and eloquent, with the environment and fabrics as the lead players, the company reports.</div><br>
<div>
Ever-sensitive to the theme of eco-sustainability since 2008, Eurojersey continues its commitment to balanced and sustainable growth, showcasing its ethical conduct and its example as an industrial model attentive to respect for the land and common resources.</div><br>
<div>
This campaign has many subjects, with a breakaway concept for choice and for two alternating pictures with strong visual and emotional impact, often in contrast to one another. </div><br>
<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEihXQD71p5jYKml-3JJTjY2dEBPJ9eeDRRgDEUsY7DKdUI52nKF7zZJH-vybm1EwrijD8edvh-YXH_fk4MESV8IIR-sfRFH4yEJ_ioutcR0zKPXMcsdL2oM04i7-9hfwo6_s_6L1__rU-8e/s1600/Eurojersey+environmental+sustainability+campaign.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEihXQD71p5jYKml-3JJTjY2dEBPJ9eeDRRgDEUsY7DKdUI52nKF7zZJH-vybm1EwrijD8edvh-YXH_fk4MESV8IIR-sfRFH4yEJ_ioutcR0zKPXMcsdL2oM04i7-9hfwo6_s_6L1__rU-8e/s640/Eurojersey+environmental+sustainability+campaign.jpg" /></a></div>
<p>
<div>
A double image with a double message: the headline is SENSITIVE FOR NATURE. FABRICS FOR PASSION, read vertically, underlines the care Sensitive Fabrics have for the environment; read horizontally instead, it is clearly a reference to the brand. </div><br>
<div>
The creativity aims at the duality of Sensitive Fabrics’s sustainability and quality, in some cases associated with moments that are reminiscent of ecological disasters, in others images full of hope and positive thinking. </div><br>
<div>
BEWARE WHAT YOU WEAR. Together we can safeguard nature. Your choice makes the difference. Both a statement and an invitation to be aware of what you wear, to how to choose quality and to how you can make a difference in protecting the environment.</div><br>
<div>
WE CARE FOR WHAT YOU WEAR.  Sensitive Fabrics mean high quality at low impact on the environment. The fabrics quality of Sensitive Fabrics is a statement of commitment to large-scale sustainable production.   </div><br>
<div>
The campaign launch point is the digital marketing platform from February 2014 up to marketing planning for the rest of the year. A continuous commitment all through the year.</div><br>
<p>

Eurojersey launches environmental sustainability campaign

Eurojersey, an Italian warp-knitted fabrics producer, is launching a new Sensitive Fabrics campaign for environmental sustainability. The...

Owens Corning Introduces Single-End Roving Product

<div dir="ltr" style="text-align: left;" trbidi="on">
<br /></div>
<div>
Owens Corning, a leading producer of glass fibre reinforcements for composite systems, has introduced an enhanced WindStrand Type 30 roving products platform for weaving fabrics at the JEC Europe show and conferences that has been taking place this week in Paris.</div><br>
<div>
The new product range is designed to deliver productivity and performance benefits to OEMs constructing and operating wind turbines in challenging on and off-shore locations with differing wind speed conditions.</div><br>
<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjxUFurOXt3ZvmvIouMa_Zn_C0nIFEIM_phNmPBuzALPJ9vmL1ASsbECLeWqTAtBkEHY927XLOsM5cQFIy1qJqdtyCXB3PiTY8pINAW7cQBoATYwPJpDPAKJ7nSiOwqfym01zWKTU0d1WEP/s1600/wind+turbines.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjxUFurOXt3ZvmvIouMa_Zn_C0nIFEIM_phNmPBuzALPJ9vmL1ASsbECLeWqTAtBkEHY927XLOsM5cQFIy1qJqdtyCXB3PiTY8pINAW7cQBoATYwPJpDPAKJ7nSiOwqfym01zWKTU0d1WEP/s640/wind+turbines.jpg" /></a></div>
<p>
<div>
In combination with this redefined wind product platform, Owens Corning has also unveiled its next-generation Ultrablade G3 unidirectional and new Ultrablade Triax fabric solutions for specific wind turbine rotor blade applications.</div><br>
<div>
“The primary objective of turbine OEMs is to reduce total energy production cost to align wind power with other energy sources,” explained Dr Christopher Skinner, Director of Product Platforms for Owens Corning’s Composite Solutions Business.</div><br>
<div>
“To help achieve a reduction in the cost of energy, future wind turbines need to be manufactured as economically as possible while generating as much power as possible. Our new range of WindStrand and Ultrablade products deliver enhanced performance to address these needs.”</div><br>
<div>
The new product range comprises WindStrand 2000, WindStrand 3000, and WindStrand4000 Type 30 rovings all of which are said to provide high weaving efficiencies for fabrics with optimised performance at 90°(T). Each product is designed to perform at differing higher fibre volume fraction levels.</div><br>
<div>
The new Ultrablade G3 unidirectional (UD) fabric offers a high modulus and excellent 90° (T) performance, and up to 20% greater resistance to long-term fatigue loads, the company reports.</div><br>
<div>
Its architecture can be customised to specific end-use applications to meet market requirements for longer blades both on-shore and off-shore, and in low-wind areas. It can also help reduce overall blade mass by up to 5%. According to the manufacturer, combined with an operating FVF level of more than 5%, Ultrablade G3 UD fabric can help increase blade lengths by up to 20% for turbines operating in low-wind, on-shore areas.</div><br>
<div>
“Our new WindStrand and Ultrablade offerings provide weight-saving, tailored solutions that are helping designers and engineers conceive blades that are lighter and longer. And they deliver improved aerodynamic performance with resistance to higher, long-term fatigue loads,” Dr Skinner said. “These features enable the production of wind turbines that increase power yield and reduce the cost of energy.”</div><br>
<p>
Source: <a href="http://www.innovationintextiles.com/" target="_blank">Innovation in Textiles</a>

Owens Corning Introduces Single-End Roving Product

Owens Corning, a leading producer of glass fibre reinforcements for composite systems, has introduced an enhanced WindStrand Type 30 rovi...

The Woolmark Company and Raymond Announce the Launch of Cool Wool in India

<div dir="ltr" style="text-align: left;" trbidi="on">
<br /></div>
<div>
In a continuous effort to promote wool as a trans-seasonal fibre in India, The Woolmark Company and Raymond have entered into a partnership to launch a complete new Cool Wool collection for Indian customers.</div><br>
<div>
Cool Wool was introduced into the Indian market in March 2013 at Mumbai's India Fashion Forum, targeting the trade industry. Now, the consumer campaign - which is part of a global campaign - is reaching out to a new generation of consumers, with the global authority on wool teaming up with India's leading menswear brand and the leading manufacturer, marketer and retailer of worsted suiting fabrics over the past eight decades: Raymond.</div><br>
<div>
The Woolmark Company Global Strategic Advisor Peter Ackroyd welcomes the partnership with Raymond and says the Cool Wool campaign aims to change current misconceptions that wool is only suitable for cold climates.</div><br>
<div>
"India has a tropical, climate and customers avoid wearing wool garments in summer, as they clearly identify the fabric with winter," Mr Ackroyd said. "We want to negate this notion. Indian customers need to understand the true potential, versatility, and the benefits of using wool in summer. With Cool Wool, we are confident and believe that Indians will fathom the adaptability of wool in summer.</div><br>
<div>
"We are delighted to partner with Raymond, one of the oldest and the largest fabric brand and fashion retailers in India. Raymond's Cool Wool menswear collection exemplifies the infinite possibilities of using wool. The designs presented were pragmatic, unique, and captivating."</div><br>
<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiZgDI80nGLNSSSDAmQWWgFwQ9PZVoXGplvxGmrSE_hJc0reXZPfmQi8F_srcRNKU7zrKPMUx4i0zyVwbG9Cs-Uv2l4pf5uMQm6pXiB7o_sdKm-aXZsruecFey-hSAXcjFrpoC3a4eEpLJr/s1600/Launch+of+Cool+Wool+in+India.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiZgDI80nGLNSSSDAmQWWgFwQ9PZVoXGplvxGmrSE_hJc0reXZPfmQi8F_srcRNKU7zrKPMUx4i0zyVwbG9Cs-Uv2l4pf5uMQm6pXiB7o_sdKm-aXZsruecFey-hSAXcjFrpoC3a4eEpLJr/s640/Launch+of+Cool+Wool+in+India.jpg" /></a></div>
<p>
<div>
To celebrate the launch of Raymond's Cool Wool collection, a fashion show was held at the Australian High Commission, New Delhi. Indian celebrity and actor Randeep Hooda was sent down the runway along with other A-list male models showcasing a collection of more than 20 garments designed by Indian fashion designer Gaurav Jai Gupta - with contemporary styling, finesse, and subtle designs. The collection was presented to a crowd of more than 400 people, including Raymond President - Textiles & Retail Anirudh Deshmukh, Australia's Acting High Commissioner Bernard Philip, fashion designer Aneeth Arora and 2013/14 International Woolmark Prize winner Rahul Mishra, as well as to members from fashion and lifestyle media.</div><br>
<div>
Gaurav Jai Gupta's Cool Wool collection for Raymond will be introduced in the market from April 2014 at Raymond stores and leading multi-branded outlets in the country. It includes 100 per cent wool fabric as well as blends with natural fibres including silk, cotton and linen.</div><br>
<div>
"Cool Wool is one of the most easily adaptable trans-seasonal fabrics for Indian weather, which maximises wearing opportunities," explains Mr Gupta. "The collection refers to new ways of juxtaposing separates for menswear and is simple, timeless and straightforward."</div><br>
<div>
The original Cool Wool program, launched by the International Wool Secretariat nearly 30 years ago and used up until the late-1990s was very successful, however, the new Cool Wool campaign takes the concept of trans-seasonal apparel even further for the 21st century with even lighter weight fabrics and yarns, promoting the use of wool as a fibre for all seasons and extending the selling period of wool.</div><br>
<div>
Research has shown that wool performs better than cotton and polyester in the natural management of moisture and temperature, ensuring that Cool Wool keeps the wearer more comfortable when temperature rises. Wool is a living fibre that breathes and naturally manages the body's micro climate by absorbing and transporting moisture vapour from the body preventing the build-up of humidity.</div><br>
<div>
Cool Wool garments are manufactured from lightweight Merino wool fabrics with a maximum weight of 190 g/m2 and a maximum mean wool fibre diameter of 22.5 micron. The fabric/garment surface is clean and smooth. Cool Wool fabrics and garments carrying the Woolmark logo are normally 100 per cent Pure New Wool but can include blends of wool with fine animal fibres.</div><br>
<p>
Source: <a href="http://www.woolmark.com/" target="_blank">Wool Mark</a>

The Woolmark Company and Raymond Announce the Launch of Cool Wool in India

In a continuous effort to promote wool as a trans-seasonal fibre in India, The Woolmark Company and Raymond have entered into a partnersh...

Autefa Solutions Expands Product Range Into Thermally Bonded Nonwovens

<div dir="ltr" style="text-align: left;" trbidi="on">
<br /></div>
<div>
Autefa Solutions Switzerland AG, formerly Strahm Hi-Tex System AG, was founded to support the group’s expansion into the field of thermally bonded nonwovens with the future range of machinery to include equipment for thermobonding and drying, as well as cutting and winding technology.</div><br>
<div>
“With this strategic expansion of our product programme we are now able to offer turnkey lines also in the field of thermally bonded nonwovens and for applications in drying technology. We are very pleased to employ a team of specialists for the engineering and sales of such lines in our new location in Switzerland,” commented Dr Stefan Schlichter, CEO of Autefa Solutions Group.</div><br>
<div>
“Especially with regard to the efficient use of energy resources, we will extend the excellent technology of former Strahm, in order to combine innovative concepts with our proven technologies in the interests of our customers.”</div><br>
<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjKPPRtWzmfq_eWOWGWQ4BOid-fR_YVrdDPRgD5WfLlRIZqhxF4pu6T8t0Nt6jrqjUU7coB3AmN5pxHW6I12okiTGfoKQetyD4yZuRfjt0uzPzM9uxZosYdR20i_EKZbHEo1oYQelPbd2bl/s1600/Autefa+Thermally+Bonded+Nonwovens.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjKPPRtWzmfq_eWOWGWQ4BOid-fR_YVrdDPRgD5WfLlRIZqhxF4pu6T8t0Nt6jrqjUU7coB3AmN5pxHW6I12okiTGfoKQetyD4yZuRfjt0uzPzM9uxZosYdR20i_EKZbHEo1oYQelPbd2bl/s640/Autefa+Thermally+Bonded+Nonwovens.png" /></a></div>
<p>
<div>
In addition to web bonding by needling and spun-lacing the application of thermal bonding in the range of medium to heavy web weights and in the hygienic sector becomes a significant alternative, the company reports.</div><br>
<div>
On the basis of a license agreement with the owners of the intellectual property rights and the know-how, the technologies developed from the insolvent Strahm Hi-Tex Systems AG in Lengwil, Switzerland, can be used and further developed.</div><br>
<div>
The newly founded company offers a new basis to utilise. In Lengwil sales, R&D and construction are located. Purchase, production and assembly take place in Fried-berg, Germany, the headquarters of the group. “Thus we use the synergies of our group and make sure that the state-of-the-art-concepts of our new sales and development group in Switzerland are reliably implemented from our production and installation specialists in Germany,” Dr Stefan Schlichter said.</div><br>
<div>
The special product range comprises Through Air Thermobonding and drying lines for all nonwoven processes (Carded, Airlay, Airlaids, Wetlaids) as well as Festooner, cutting, winding and stacking machines and powder impregnation lines. Strahm has developed ENREC, a 6-level energy saving concept, which is said to substantially reduce the energy consumption of new or existing lines.</div><br>
<div>
“Our global acting sales team is eager to combine these new technologies with our proven and state-of-the-art plant concepts and to present our competence in the range of turnkey plants for innovative and completely optimised nonwoven products,” Marco Fano, Head of Sales, explained.</div><br>
<p>
Source: <a href="http://www.innovationintextiles.com/" target="_blank">Innovation in Textiles</a>

Autefa Solutions Expands Product Range Into Thermally Bonded Nonwovens

Autefa Solutions Switzerland AG, formerly Strahm Hi-Tex System AG, was founded to support the group’s expansion into the field of thermal...

Nike launches Magista football boot with Flyknit technology

<div dir="ltr" style="text-align: left;" trbidi="on">
<br /></div>
<div>
The Nike Magista is the result of four years hard work by Nike’s R&D department to create a boot that is as close to a second skin as you can get.</div><br>
<div>
Nike has unveiled its new Nike Magista football boot that has been created using Nike Flyknit technology. Nike believes it’s the perfect balance of a football boot that feels like a second skin yet also provides protection.</div><br>
<div>
The result of four years work in Nike’s R&D department the Magista is constructed using a range of state-of-the-art materials and compounds.</div><br>
<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEifeNHTGoJU7x3v37Y1aOhSL0B_3lY8c9AhKxezw0YorqTMoPiCRHj29TDFJEDcqsPKG_LHVnL2qz00iAFY6B9trVqEp-sn3kOLhA_acBHj6q9Ob0qEkjHlhBkxnZaLNFFMuRHw5o4Jj_am/s1600/NIKE_MAGISTA_1.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEifeNHTGoJU7x3v37Y1aOhSL0B_3lY8c9AhKxezw0YorqTMoPiCRHj29TDFJEDcqsPKG_LHVnL2qz00iAFY6B9trVqEp-sn3kOLhA_acBHj6q9Ob0qEkjHlhBkxnZaLNFFMuRHw5o4Jj_am/s640/NIKE_MAGISTA_1.jpg" /></a></div>
<p>
<div>
The outer skin itself is constructed using Nike Flyknit which means that whilst remaining tough and light it’ll fit around the foot like a sock allowing for a much better fit.</div><br>
<div>
The foot is then locked into the shoe thanks to the Dynamic Fit collar which provides protection to the ankle whilst still giving the maximum amount of movement.</div><br>
<div>
With Flyknit mainly used for running shoes the R&D had to find a way to make the material far tougher whilst giving it industry-levels of friction against the ball.</div><br>
<div>
To solve this problem the boot features a 3D-knit textured upper which although different to the rest of the boot is still entirely woven in with the rest of the material.</div><br>
<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjzJO5d9IMTSodsJYK3hHYC-F_1kXD7B8Cu1mCPyziuSdUL-dgaTnLyzcx0VzTdc1IJlOl0-yCCJE_chQNOvkTdncAdhUsYZ9PadbZbPGBSmfS2n7nYI7KYjsbS5egZHcIy0tSe3PA3MtP2/s1600/NIKE_MAGISTA_2.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjzJO5d9IMTSodsJYK3hHYC-F_1kXD7B8Cu1mCPyziuSdUL-dgaTnLyzcx0VzTdc1IJlOl0-yCCJE_chQNOvkTdncAdhUsYZ9PadbZbPGBSmfS2n7nYI7KYjsbS5egZHcIy0tSe3PA3MtP2/s640/NIKE_MAGISTA_2.jpg" /></a></div>
<p>
<div>
Finally to keep the boot waterproof the Magista features Nikeskin which is melted onto the knit itself and whilst being less than 0.1mm thick provides full waterproofing from the outside elements.</div><br>
<div>
Nike hasn’t announced a price for this frankly space-age boots but they have announced that they’ll be available to pre-order on 29th April with the boots finally going on sale on the 22nd May.</div><br>
<p>

Nike launches Magista football boot with Flyknit technology

The Nike Magista is the result of four years hard work by Nike’s R&D department to create a boot that is as close to a second skin as...

GSP Plus Status to Help Shift Business to Pakistan

<div dir="ltr" style="text-align: left;" trbidi="on">
<br /></div>
<div>
The Ambassador of Germany Dr Cyrill Nunn has said that an increase of 30 percent in textile export orders in Heimtextile to Pakistan is an encouraging sign so far as the GSP plus facility for Pakistan is concerned.</div><br>
<div>
He was speaking to the APTMA members at the APTMA Punjab office. Chairman APTMA Punjab S M Tanveer welcomed him at the APTMA House.</div><br>
<div>
The visiting envoy said an increase in textile orders to Pakistan suggest that the European buyers want to take advantage of the GSP plus facility to Pakistan.</div><br>
<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg3v4r9LysAPynnRY5q4bSKZdp7N352rtBMkD7SJHM9oA0vLkQY3HNSTLKV8BQpmehDVzdFbrakOW6Eik-Wo-e8YHfvGWs5z00K6eJy95vy0Zh6No9Bug7LI1PHxOiwkmYOruGrP5ccA365/s1600/Pakistan+textile.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg3v4r9LysAPynnRY5q4bSKZdp7N352rtBMkD7SJHM9oA0vLkQY3HNSTLKV8BQpmehDVzdFbrakOW6Eik-Wo-e8YHfvGWs5z00K6eJy95vy0Zh6No9Bug7LI1PHxOiwkmYOruGrP5ccA365/s640/Pakistan+textile.jpg" /></a></div>
<p>
<div>
Accordingly, he said, the Pakistan government has revised it’s growth rate from 3.6% to 5.1% for 2013-14, which may be taken as first indicator of GSP plus facility. I’m sure that more developments will take place by the end of year, he added.</div><br>
<div>
Dr Cyrill appreciated the proactive role played by the APTMA in achieving the GSP plus status for Pakistan. He said the GSP plus facility may shift textile business from Vietnam to Pakistan in the years ahead. According to him, the signs of growth can also be witnessed in other fields as well, covered under the GSP plus facility for Pakistan. However, still Pakistan’s dynamic textile industry will be that of engine of growth, he stressed.</div><br>
<div>
The German Ambassador said more cooperation between Germany and Pakistan can be ensured by removing impediments in export credit guarantee, security situation, vocational training for skill enhancement, energy supplies and implementation of social compliances by Pakistan.</div><br>
<div>
Earlier, in his welcome address, Chairman APTMA Punjab S M Tanveer said the APTMA’s vision is to increase Pakistan’s Textile Exports from US $13 Billion to US $ 26 Billion per annum in the next five years, he added.</div><br>
<div>
He said it is estimated that an amount of US $ 5 billion would be invested in Weaving and Processing Textile projects in the proposed Textile Integrated Parks, he told the visiting envoy.</div><br>
<div>
He also sought help of German Ambassador in attracting German brands like PUMA, ADIDAS, Marc O’Polo, HUGO Boss, and Tom Tailor towards Pakistan as their sourcing destination. He further sought help for the ventures under buying back arrangements of semi manufactured technical textiles with Germany.</div><br>
<p>
Source: <a href="http://www.nation.com.pk/business" target="_blank">The Nation</a>

GSP Plus Status to Help Shift Business to Pakistan

The Ambassador of Germany Dr Cyrill Nunn has said that an increase of 30 percent in textile export orders in Heimtextile to Pakistan is a...